Insights

Shifting Country-of-Origin Strategy from Cost to Responsiveness and Risk Mitigation

For years, this European retailer optimised its country-of-origin footprint around one thing: lowest landed cost. But rising political risk, thinning near-shore options, and gaps in supplier data were quietly eroding the profitability that the model was supposed to protect.

Weave partnered with them to redesign the sourcing footprint around profit, not unit cost, using a profit-centric model, a digital twin of the supplier network, and our proprietary Sourcing Cube.

Inside the case study:

  • The four structural risks in the retailer’s existing sourcing footprint
  • How we replaced intake-margin thinking with a profit-centric model
  • The role of the Sourcing Cube in replacing Excel-based scenario analysis
  • Tier 1 and Tier 2 supplier mapping across regions
  • Results: 2% anticipated revenue growth, 6% expected profit increase, plus efficiency and quality gains
Read the full case study
Get the 3-page breakdown of the challenge, our approach, and the measurable impact.

If you have any questions or would like to learn more about how we can help, feel free to reach out at weave@weavenow.com.

shifting country-of-origin strategy

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