For more than 20 years, sourcing teams have been country hopping from one low cost location to another (Korea to China, China to South East Asia and now to the Indian Subcontinent and Africa). Sourcing teams have a long term decision to make: • Continue to move towards Africa, or • Equip and support manufacturers in developing countries to meet their requirements. Upcoming changes in tariffs and trade agreements will trigger a rethink of sourcing strategies and further compound the urgency for action. How ready are retailers for equipping manufacturers in developing countries to be long term partners？